Moonfruit

Pros

Generous free account, no coding knowledge required, extensive support, 2 free domains with an upgraded account, mobile editing

Cons

Out-dated editor, short-lived free account period (15 days), unprofessional branding on the site

Overall Score

8.2
View Site
Summary

Summary

The MoonFruit website building experience is modern, relatively easy, and for a short period of time, free! Although the free period only lasts 15 days or so, you can still get some good products out the service, we found the editor to be useful yet outdated, with a few nice features. It’s certainly not the best we've reviewed but it is a good option if you are stuck for choice.

Value For Money

Value For Money

MoonFruit’s free account option is one of the most generous we’ve seen when reviewing online website building services, with 15 pages support and even a shop feature. However, the only drawback to the free account is the MoonFruit branding on the website when it is published. This looks very unprofessional but can be expected from most free services. The most popular option is ‘Plus’ which offers many different upgrades to the service, most notably 2 domain names and an email account, which can be tough to work out if you are new to the scene. Although, at £15 a month this is to be at least expected, coming at the more expensive end of the scale.

Editor

Editor

As we mentioned in the summary, the editor is useful, but outdated. It has a very similar appearance to the Microsoft ’98 programs, which isn’t such a great throwback. The editing process is slow and clunky to start with as it doesn’t seem to be drag and drop friendly, which is a shame as it is a style used by a few other sites and it works really well. The interface is somewhat familiar (possibly due to the old Microsoft style) which is quite useful as to a beginner, putting photos or graphics onto the page feels like something they've done before.

Templates

Templates

I was impressed with the look of the templates and it’s clear that the team at MoonFruit have spent a lot of time on aesthetics for the templates, which is good for the user who has no prerequisite on exactly how they want their site, because there are hardly any of them in comparison to other services. We counted around 50-60 templates, as opposed to the 10,000 available on other sites. It was disappointing that MoonFruit opted for ‘Lorem Ipsum’ text as a space filler because on other sites this was place for tips and help as opposed to the Latin jargon which a MoonFruit user is subject to.

Additional Features

Additional Features

One very useful feature was the mobile view option which allows the user to check what their site would look like to a mobile visitor, which is important as most mobile visitors who cannot navigate a web page very well will not return to that site, although, one downside to this is that the user will see how awful their site looks on mobile! In all seriousness, it’s better not to view it through the mobile view because there is no sort of optimization, which causes disastrous aesthetics.

Guides & Customer Service

Guides & Customer Service

MoonFruit really excels when it comes to help, it is available wherever you are on the website and thus is very useful at combatting aggravation. There are FAQs, video tutorials, and downloadable guides which all compliment each other perfectly. One improvement point I could make is the introduction of smart tools which recognize when the user is stuck and offers tailored advice to get them on their way, which is offered on one or two of the other sites reviewed.